Personal Brand Exploration
Overview and Objectives
The purpose of the Personal Brand Exploration exercise is to establish who I am, within my industry, establish my personal brand identity, identify my short and long term goals, provide a comparison to someone in the Digital Marketing industry showing a comparison and contrast to highlight my strengths and weaknesses, and establish things that I can do to expand upon my personal brand and become more successful. During this exercise, I was able to set measurable goals as well as identify two key areas of improvement that I would like to work on to strengthen my personal knowledge and skills that will add value to my already exhaustive list of skillsets.
During this exercise, I learned that I still had a few areas of improvement that I needed to focus on and build upon to strengthen my skills as a web developer and brand strategist.
To complete this exercise, I used Microsoft PowerPoint running on Windows 10 and it took me approximately 4 hours to thoroughly complete.